To this day, the exchange of paper business cards remains the first step and also the primary means of networking. It is an effective personal tool for direct marketing and creating the first impression of a person and their brand. Use of business cards also shows the opposite person, a sense of preparedness. They are primarily used to change hands with contact information to stay in touch.
Everything we do in business today is turning digital, may it be communicating by email, conducting meetings through video, managing projects and recently even networking with people via social media websites. The one aspect that has not successfully been disrupted digitally is business cards. For business cards, going digital seems to be the next logical step.
There happen to be an array of tangible benefits of using digital business cards starting with saving money, to increasing the effectiveness and efficiency of carrying out business activities. If people would give this idea a real thought they would realise that the only things to lose out on by making the switch to digital business cards, are all the disadvantages of paper business cards. Here are some tangible benefits you can expect;
- Most business cards are not put to use properly, because they are misplaced, difficult to find when required, or they contain irrelevant and outdated data. Digital business cards can be easily shared, stored and searched.
- Digital business cards remove or reduce the need for printed cards, which goes a long way in conserving the environment by saving the number of trees cut to print millions and millions of business cards that are ultimately put to very little or no use.
- Digital business cards can automatically update people in your network about changes in your business contact information and vice versa. Hence only the latest and updated contact numbers, addresses and emails are available without having to go through the extra effort.
- Your entire stack of business cards can be accessed at anytime, anywhere on your smartphone.
- Business information of all significant persons are held in one place. As a result, communication is increased and is of a higher quality.
- No excessive designing, printing and reprinting cards means they are definitely cheaper if not inexpensive.
- No reprinting is required, when information like the designation, location, phone, email or office address happen to change. No more striking out the wrong/old information and writing the new information with a pen. Keeps the communication clean.
- Procuring the right information about the right person at the right time is made simple and speedy as there is no need to rummage through a pile of previously collected business cards which is sometimes comparable to finding a diamond in a coal mine.
- A digital business card is unlimited by nature. One can never run out of their personal business cards and don’t even need to make the extra effort of remembering to carry them. Just carry your smartphone.
- People usually attend events and gatherings to collect business cards of potential customers and vendors. What if this could be accomplished sitting in the comfort of their homes and offices? The amount of time and money spent on travel and stay over these events, which could be exorbitant, would be saved.
- Unknown people with whom meeting would otherwise be unlikely, can now be contacted, new relations can be built. It is simpler to find people as and when the need arises. Hence an overall growth in contact base will be noticed.
You can explore all these benefits by creating and using your own digital business card on digitalbizcard.
Picafi is a platform on which it does not matter whether you are a businessman, home business owner, large scale entrepreneur, salesman or how big or small your company is. It provides an equal fighting chance for all individuals interested in networking, this is the only criteria required along with having a smartphone of course! This is a chance for anyone and everyone to grow alike. We believe that it is very important to build a product around our customers instead of developing a product and then finding customers for it.
This is exactly what Picafi has done. We are working to establish the evolution of business cards by revolutionizing the way we use them, not replacing them.